JR/Watch Co opens luxury boutique

By Doug Newhouse |


The JR/Watch Co has opened a luxury boutique in Perth Airport’s International Terminal 1, complimenting the redesigned JR/Duty Free store in the departures lounge.

 

The fast-growing retailer says the store is expected to appeal to customers looking for ‘state-of-the-art time pieces of all styles’ and will consequently showcases a number of the world’s most prestigious watch brands including Omega, Girard- Perregaux, Breitling, Chopard and Longines in a duty free environment.

 

Perth Airport’s smart walk-through shop which falls under JR/Duty Free’s 10-year, two-month concession which began in October 2013.

 

“We are very excited that passengers flying internationally from Perth Airport have the opportunity to experience our first dedicated luxury watch store with a selection from the world’s most sought after premium Swiss brands,” said Scott Norris, Executive General Manager Commercial Services, Perth Airport.

 

LUXURIOUS NEW ENVIRONMENT

Milton Lasnitzki, CEO at JR/Duty Free said: “Our team has put tremendous effort into creating an indulgent shopping experience for Perth Airport customers. The fixtures and fittings create a luxurious environment and knowledgeable staff are on hand to assist customers in selecting their perfect timepiece.”

 

Earlier this year, the T1 departures JR/Duty Free store was refitted and it now includes high-end luxury handbags, Western Australian pearls, cosmetics, perfume and ‘an exceptional range of wines and liquor’.

 

The new walk-through arrivals JR/Duty Free store is also larger than ever seen before at Perth Airport, offering an extensive brand and product range.

 

“We have worked closely with the James Richardson Group since 2013 to deliver innovative and contemporary stores, and it’s exciting that our passengers can now experience world-class airport retail,” said Perth Airport’s Scott Norris (pictured here at the Trinity Forum 2014 in Taipei last week).

 

The Terminal 1 JR/Duty Free landside departures store is currently under construction and will open in the near future.

 

International passengers will be able to browse through products with family and friends who are not travelling, and the store will provide an opportunity for non-travellers, including airport staff, to buy selected duty-paid products.

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