Italian leather goods house, Coccinelle, will add Moscow’s Sheremetyevo International Airport Terminal E to its sizeable list of openings by the end of the year in a new multi-brand fashion space.

 

Russia, together with Germany, is the brand’s biggest export market the company tells TRBusiness.

 

The Parma-based house – which, last week, was at the TFWA World Exhibition in Cannes for the second time with a prominent new stand featuring its minimalist new store concept – has continued its drive to open new locations in duty free and travel retail.

 

September saw the opening of a boutique at Venice’s Marco Polo Airport in Italy followed by a pop-up store at Hong Kong International Airport (below) in partnership with luxury retailer DFS Group in October.

 

Coccinelle now has some 45 DF&TR locations under its belt – some 38 in Europe – spanning airports, downtown duty free malls, border shops and cruise ships. The strategy for 2014 saw the first Coccinelle travel retail boutique (90sq m) in Asia Pacific at the Haitang Bay Shopping Complex in Hainan Island, China. The expansion in Asia also included opening in Taiwan and the Philippines.

 

In Europe the brand – founded in 1978 by Giacomo Mazzieri near Parma – has had openings in Munich, Vienna, Amsterdam, Zurich, Berlin, Milan, Rome, St Petersburg and Moscow.

 

For 2015 the company tells TRBusiness that it has many projects pipelined for Asia – in particular the duty free and duty paid markets of China.