DFS and Hermés partner together

By Doug Newhouse |


UPDATED: DFS is to offer customers the chance to discover Hermès’ bathing and fragrance lines, after successfully introducing Hermés Le Bain.

 

The line was introduced at the T Galleria by DFS, Hong Kong, Canton Road in August and now the ‘new offerings’ from Hermès are to be made available at Hong Kong International Airport, Hawaii, Okinawa, Guam and Saipan.

 

DFS has already exclusively opened ‘Carré Hermès Perfumer’ – a dedicated counter for Hermès’ perfumes at Hong Kong International Airport.

 

In a statement, DFS said: “The “Carré Hermès Perfumer” – or Hermès Parfumerie Square – is always a special, almost a magical place. With a design reminiscent of the classic Hermès scarf, the Parfumerie Square houses every olfactory creation from the house of Hermès – a treasury of fragrance marvels.

 

The Hermès replicas set.

 

CREATING AN INTIMATE AMBIENCE

“Coming to life and altering to suit different moments, the Hermès Carré creates a warm, intimate ambience marked by its use of European cherry wood panelling and its signature red outlines. The store is characterised by its inviting atmosphere and sleek design, a harmonious combination that is in line with the spirit of the house.

 

“This new setting for the world of Hermès fragrances echoes the magic within, creating a sense of awe, revealing its secrets, one by one, as if turning the pages of a precious book. From the Novel Perfumes (Terre d’Hermès, Jour d’Hermès, Voyage d’Hermès) to the Novella Perfumes (The Garden Collection, The Colognes Collection), these olfactory stories find themselves at home in the Square’s fragrance library.”

 

“Here, these precious scents liberate the imagination and open the door to the inimitable world of Hermès with a focus on Le Bain Hermès, a new art of living through perfume.”

 

DFS adds that two exclusive products will also be available which are ‘perfect for sharing, for gifts or personal travel’. These include the Garden Perfume Collection Set, which was previously only available inflight.

 

The Hermès coffret launch.

 

MIX AND MATCH NOMAD SETS

This is described as ‘an elegant nomad’ set designed for the world traveller, including two 15ml bottles of Un Jardin sur le Nil and Un Jardin sur le Toit. Additionally, customers will have the opportunity to choose and customize their own ‘nomad’ sets.

 

The Fêtes en Hermès set, exclusively available at DFS, also includes ‘your favourite Hermés perfume’ with two travel-friendly sizes – a miniature perfume and body lotion.

 

Furthermore, from this month until February 2015, DFS is offering travellers to Hawaii exclusive access to Hermès Le Bain’s full range at T Galleria by DFS, Hawaii. Then from January to February 2015 the world’s largest travel retailer will offer customers at its Okinawa, Guam and Saipan T Galleria by DFS store ‘exclusive access’ to Hermès Le Bain’s full range.

 

[TOP IMAGE: Hermès at Hong Kong International Airport with DFS].

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