The Nordics open up for Loch Lomond Group with Nigab

By Charlotte Turner |

Loch-Lomond-Group-and-Nigab-leadIndependent whisky distiller, the Loch Lomond Group, has announced a new partnership with Nigab, for the travel retail distribution of its Scotch whisky brands Glen Scotia, Loch Lomond and Littlemill in the Nordics.

 

Sweden-based Nigab is the ‘leading Nordic private supplier’ operating for more than 25 years, assures the Loch Lomond Group.

 

The distiller expects that this partnership will help to make LLG’s Scotch whisky brands ‘even more accessible to consumers’, beyond its strong position in Sweden in particular, and increase their reach across a key region.

 

As reported, the group unveiled its new global travel range at October’s TFWA World Exhibition in Cannes, receiving very positive feedback from global travel retailers.

 

Loch-Lomond-Group-whiskies

As reported, the group unveiled its new global travel range at October’s TFWA World Exhibition in Cannes.

LOCAL BUSINESS KNOWLEDGE

André de Almeida, Managing Director for Global Travel Retail (GTR) at the Loch Lomond Group says of the new deal: “Nigab will play a fundamental role in the launch of our new GTR range across Loch Lomond and Glen Scotia Scotch whisky brands with Nordic consumers in 2017.

 

“Their expertise in creating growth for brands and understanding of how to build the business locally across airports, airlines, border shops, cruise ships and ferries is second to none. We are excited to be working with the team at Nigab and develop the Nordic Travel retail business together.”

 

Kristoffer Pipusch, Travel Retail Director at Nigab adds: “We are delighted to be working with the Loch Lomond Group and to be part of this new partnership and the project to bring their portfolio into the Nordic Travel Retail region.

 

“Nigab will be able to provide the right level of support required and also undisputable benefits through our core competitive advantage of our unique distribution solution through Trans Alko A/S.”

 

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