Brugal to premiere exclusive Papá Andrés ’15

By Caroline Sargent |

Rum producers Brugal and brand owner Edrington will unveil a new blend of Papá Andrés at the Duty Free Show of the Americas – the rarest and most exclusive pre-aged rum from the Brugal family’s own private reserve.

 

Papá Andrés 2015 Alegría Edition – ‘alegría’ meaning joy – hails from a limited number of casks which are carefully guarded in Brugal’s warehouses in Puerto Plata.

Only occasionally a small amount is extracted and used to blend a special limited edition bottling. The cask is then replenished with a selection of that year’s best aged rums and laid down again.

 

Traditionally enjoyed at important family celebrations, the private reserve rum is named in in honour of the company’s founding father, Don Andrés Brugal Montaner. The Alegría Edition will mark only the second time it has been released for sale, giving rum drinkers, connoisseurs and collectors a rare opportunity to savour this ‘ultimate expression of the rum-making art.’

FIRST EVER FEMALE MASTER BLENDER

Jassil Villanueva Quintana, the family’s newest Master Blender and the first woman ever to hold the position, has created an ‘exceptionally smooth, complex and subtly sweeter expression.’

 

Her vision is matched by the beautiful decoration on the crystal decanter and presentation box, created by Spanish designer Javier Mariscal, which includes an illustrated collectors’ book recounting the story of Papá Andrés and the history of Brugal.

 

Described as a stunning bright rum, with a rich golden-amber colour, Papá Andrés 2015 Alegría Edition (40% ABV) is gentle on the nose, with a medley of fruity notes resulting from the marriage of rums aged in different types of oak casks.

 

It offers an elegant and complex aroma, evolving as it settles in the glass, with subtle notes of caramel, wood, dried fruit and a hint of spice. Viscous and silky on the palate, this is a well-balanced rum with subtle, light, sweet notes of vanilla and sherry, and a long, smooth and sophisticated finish.

“THE PINNACLE OF LUXURY RUM”

Juan Gentile, Commercial Director LatAm & Duty Free Americas, comments, “Papá Andrés is the ultimate expression of Brugal quality, craft and skill − a truly rare and extraordinary rum.

 

“By introducing this exceptional super-premium rum to a wider audience, we are changing the way people perceive the category and we are reaching a new generation of luxury spirit consumers.

 

“We are particularly proud to unveil Papá Andrés 2015 Alegría Edition, which is the pinnacle of luxury rum from the very heart of the Brugal family.”

 

Just 1,000 of the Brugal Papá Andrés 2015 Alegría Edition decanters will be produced, priced at US$1,500 each, and available to order from April 2015.

 

All profits will go to the Brugal Foundation, established in 1988 to support development and reduce poverty in the Dominican Republic.

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