The new boutique offers premium confectionery and fine food, anchored with a strong Sense of Place.

Lagardère Travel Retail and Amsterdam Airport Schiphol have opened a new Chocolate House in the airport’s Lounge 1 – the flagship store of the new ‘Today Duty Free’ concept, unveiled earlier this year.

The boutique is said to offer an indulgent confectionery experience, combining international gourmet chocolates with a strong Sense of Place.

Offering both premium confectionery and fine food, the Chocolate House features a Pierre Hermé counter that spotlights hand-picked macarons and chocolates. The curated selection of premium brands available includes Pierre Marcolini, Neuhaus, Leonidas, Lindt, Corné Port-Royal and Godiva, along with a Venchi Pick & Mix.

The best of Dutch confectionery is also highlighted, through local favourites MADAQ, Visser Chocolate and De Bonte Koe. A handmade chocolate windmill provides a striking centrepiece.

At the core of the Chocolate House concept lies a commitment to exceptional customer service. For example, sales staff have spent time training with the Pierre Hermé team in Paris to learn the art of macaron preparation.

A handmade chocolate windmill provides a striking centrepiece among the mix of premium international brands and local favourites.

Lagardère Travel Retail Netherlands CEO Bruno Gouisset commented: “Following the successful takeover and the opening of Today Duty Free in Lounge 1, this new Chocolate House perfectly illustrates how our partnership with Amsterdam Airport Schiphol aims to deliver enhanced experiences for passengers.

“Every detail – from the hand-crafted Dutch windmill to the highly trained team – has been carefully designed to offer travellers a premium, culturally inspired retail journey.”

Royal Schiphol Group Chief Commercial Officer Arthur Reijnhart added: “We want every step through Lounge 1 to surprise and inspire, with attention to both international top brands and distinctive Dutch products. Chocolate House is a perfect example of this and shows how, together with our partners, we invest in quality and a unique experience at Schiphol.”

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