Pringles Nachos will be available in Original, Cheese and Paprika flavours.

Pringles will showcase its new Nachos sharing crisps at TFWA World Exhibition & Conference in Cannes, as the brand expands into the corn-based chips category.

The new range, available in Original, Cheese and Paprika flavours, will launch in Benelux and global travel retail markets in September, ahead of a wider European rollout in spring 2027.

In Asia and the Middle East, Pringles Nachos will be exclusive to travel retail, with the range not set to launch in the corresponding domestic markets.

All three varieties will be sold in the brand’s cylindrical tube format. Nachos Original combines toasted sweet corn with light salt seasoning, while Nachos Cheese features Cheddar, green onion and black pepper. Nachos Paprika combines sweet and fruity paprika with mild savoury notes and a subtle heat.

Pringles will present the range at Bay 12 in the Bay Village during TFWA World, with the company planning in-store visibility and activations to support its introduction in travel retail.

“Pringles Nachos gives us a fantastic opportunity to diversify our portfolio into the popular corn-based chips category, while also giving our travel retail partners something genuinely distinctive to offer their shoppers,” said Kellogg’s Benelux Key Account Manager International Travel Retail Brechje Houben. “This is a major new introduction for Pringles, and we are committed to supporting it with significant investment across the markets where it’s launching. In travel retail, we will leverage in-store visibility and activations to build real momentum behind Pringles Nachos, and give our retail partners all the tools they need to maximise its potential. We are particularly excited about the opportunities for our Asian and Middle Eastern partners, where Pringles Nachos will remain unavailable in local markets, creating a strong exclusivity proposition.”

The launch forms part of Pringles’ wider focus on new product development and travel retail exclusivity and follows the introduction of its Traveller’s Collection Suitcase Tin in August.

The company will also use Cannes to demonstrate how the new range fits into its global “Pass the Pringles” platform, launched earlier this year across domestic and travel retail channels with a focus on social and shared snacking occasions.

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