The Civil Aviation Authority of Singapore (CAAS) has captured the mood of many with the introduction of its latest promotion where it is inviting passengers to take hold of a huge hammer and strike a
target to 'beat' the recession.
'Successful warriors' in this ‘Beat the Recession’ promotion are rewarded with Changi shopping vouchers, with a total of S$700,000 ($460,684) to be given away in this special event.
CAAS says: ‘Inspired by the amusement arcade game, shoppers use a huge hammer to strike a target and 'beat the recession'. They will win Changi shopping vouchers in denominations of S$20, S$50, S$100 or S$150 ($13, $33, $66 or $99), corresponding to the score obtained. In this sure-win promotion, even those who miss out on these prizes will walk away with a S$5 ($3) Changi voucher. The vouchers can be redeemed at any outlet in the Departure Transit Malls of Terminals 1, 2 or 3.’
To qualify for ‘Beat the Recession’, passengers must spend S$80 ($53) or above in a single receipt at any outlet at the Departure Transit Malls of Terminals 1, 2 or 3, with the promotion running until April 19, 2009.
For visitors to the airport who are not travelling, CAAS has also come up with another shopping promotion at Changi, entitled: 'Free Yourself from GST', which is being held in Terminal 3's public area. Besides saving 7%, shoppers who spend S$30 ($20) with their visa card, or S$60 ($39) by any other means in a single receipt will be rewarded instantly with prizes.
Asia & Pacific,