Beauty&You puts travellers in holiday season mood at Hong Kong Airport

By Andrew Pentol |


A Shilla Duty Free Beauty&You pop-up at Hong Kong International Airport.

The Shilla Duty Free’s Beuaty & You concept at Hong Kong International Airport is to celebrate the holiday season under the theme of ‘Super X’mas, Super Gifting’

Beauty&You, which marked its one-year anniversary in June has curated various holiday exclusives with savings, as well as brand activations and personalisation services to inspire last-minute gift shoppers with a range of Christmas gift-giving ideas.

In time for the season’s festivities, Beauty&You is presenting a special Christmas treat for travellers. At the brightly-coloured Beauty&You Christmas booth on the Food Court floor, travellers will receive free cotton candy and exclusive shopping coupons.


From now until 25 December, a specially installed Super Gifting capsule machine at the Beauty&You East Hall South and East Hall North gives travellers the opportunity to win from over 10,000 deluxe beauty miniatures or travel experience sets upon purchases of over HK$2,000 ($256).

In order to provide customers with a holistic shopping experience, Beauty&You has partnered with Chanel and Lancôme to create a festive atmosphere at the store’s experiential spaces. The East Hall North Curated Zone has been transformed into a winter wonderland with Chanel white visuals, featuring a snow-globe centrepiece to highlight the limited holiday edition Chanel N°5 fragrance and make up selections.

The Curated Zone at East Hall South has also been transformed into a Lancôme Christmas pop-up featuring seasonal gift ideas, allowing customers to customise their own gifts with alphabetical charms. Fresh roses and perfume samples will also be handed out to customers to experience the happiness of gifting.




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