DFS group will host its first Craft Festival at Singapore’s Changi International Airport from 21 September across Terminals 1, 2, 3 and 4, over a six week period which will give travellers the opportunity to sample 73 craft gin, whisky and beer brands, as well as meet with specialist craft distillers from around the globe.

 

“The craft spirits scene has seen an impressive boom in the last decade, with an increase in consumers looking to purchase and enjoy small-batch brands,” says DFS. “Unique not only through the art of distillation, these brands also carry stories of rich heritage and are developed using bespoke local ingredients.”

 

Whilst engaging with passengers and delivering information about the craft brands, the various distillers/brand ambassadors will be on hand for tastings, ‘brand engagements’ and cocktail mixing.

 

“At DFS, we believe in providing our customers with new and engaging retail experiences,” said Wilcy Wong, DFS Group Managing Director Singapore and Indonesia. “The Craft Festival provides us with a platform to showcase our impressive collection of small-batch spirits and introduce our customers to unique and exclusive products, some of which can only be found at DFS.”

 

SPIRITS IN THE SPOTLIGHT

A different spirits brands will be in the spotlight over the course of each weekend and will include Whitley Neill, Oxley Gin, Botanist, Copper Dog and Tanqueray Gin.

 

 

DFS says it is also proud to be the first consumer retailer in Singapore to stock the newly launched, Tanglin Gin. Taking inspiration from the Little Red Dot, Tanglin Gin is the first made-in-Singapore gin and is infused with the essence of orchid, Singapore’s national flower. DFS says it will also showcase a collection of craft beers including Singapore’s ‘award-winning’ Archipelago and Freemantle’s famed Little Creatures.

 

“Today’s drinkers are looking for fresh brands that have a unique identity and heritage,” said Brooke Supernaw, DFS Group Senior Vice President Spirits, Wines, Tobacco, Food and Gifts. “Following a resurgence of the cocktail culture, consumers want to enjoy innovative and hard-to-find products, and DFS is proud to maintain its market-leading position by offering interesting brands with a strong story that reflects true craftsmanship.”

 

 

All products featured at the Craft Festival are available on iShopChangi.com (www.ishopchangi.com/thecraftfestival), where passengers can browse and purchase products from 18 hours to 30 days before their departure.

 

FLEXIBLE ON DELIVERY

Purchased items can be collected at the departure terminals, arrivals halls or delivered to locations within Singapore. Travellers are also being given a 10% discount with the ‘CHEERS10’ promo code at check out.

 

The Craft Festival also includes a digital sweepstake on iShopChangi.com. Customers who purchase any of the new craft products online will be offered the chance to win a grand prize of a bespoke party in Singapore worth S$5,000.