Everrich’s Connecting the World Beyond Borders forum has officially opened (see full credit below).

Everrich has partnered with 15 Taiwanese brands to launch a new local revitalisation exhibition and sustainability forum at its Taipei Neihu flagship store, strengthening its commitment to promoting homegrown talent and sustainable value chains in travel retail.

The initiative, themed Connecting the World Beyond Borders, opened on 13 November and brings together a diverse roster of Taiwanese producers spanning fashion, beauty, homeware, food and tea. The activation aims to offer visitors an immersive, multi-sensory introduction to the island’s creative culture while providing a platform for industry partners to exchange ideas on sustainability.

Long recognised as a cultural ambassador at Taiwan’s national gateways, Everrich has been stepping up efforts to champion local brands in the travel retail arena. The company said it continues to prioritise visibility for Taiwanese products at the airport, ensuring international travellers encounter the island’s craftsmanship from the moment they arrive.

The launch coincides with Everrich’s 30th anniversary, a milestone the company is marking with a deeper push into sustainability. Thirteen local revitalisation programmes have been rolled out so far, allowing frontline retail staff to visit brand partners’ farms, workshops and communities. These experiences, the company noted, translate into more informed storytelling and heightened service quality in airport stores.

Everrich said the programme directly supports the United Nations Sustainable Development Goals, notably SDG 8 (Decent Work and Economic Growth) and SDG 12 (Responsible Consumption and Production), by strengthening the supply chain link between producers, retailers and consumers.

Everrich Duty Free has long promoted Taiwan at the nation’s gateways.

The exhibition showcases brands from across Taiwan, including Story Wear, Springday, Yuan, Owen Ceramics, Jean Cultural & Creative, Chef Clean, Ta-Ho Rice, Cha Tzu Tang, Gimgoanheng, Byjolab, Jiu Zhen Nan, Pineapple Town, Blueseeds, Yoshantea and Hsieh Chiang Lin Tea House. The selection highlights what Everrich describes as a blend of tradition, innovation and environmental stewardship.

“A company should act as a bridge connecting the land with the world,” said Everrich President Kevin Chiang. “Travellers today seek to feel local spirit when they travel.” He added that airports are “the cultural gateway of a nation”, and that Everrich aims to turn public spaces into platforms for cultural and sustainable engagement.

The company plans to extend the exhibition to airport locations, building on its strategy of using gateway spaces to elevate local culture and broaden social impact.

Representatives from Everrich, Diageo, Cha Tzu Tang and YUAN.

Taoyuan International Airport Corporation Chairman Yang praised Everrich’s efforts, stating that the retailer has “long demonstrated its commitment to sustainability across various fronts, making the airport a dynamic stage for showcasing Taiwan’s culture”.

During the accompanying sustainability forum, Everrich was joined by representatives from Diageo, Cha Tzu Tang and Yuan to discuss embedding sustainability into brand culture, product development and community partnerships. Everrich reiterated its goal of working closely with suppliers to amplify Taiwanese culture and enhance the traveller experience across its airport network.

Main image caption (L-R): Hsu Shih-Hsun, Commissioner of the Taipei City Department of Environmental Protection; Yeh Kuang-shih, Honorary Chairman of the Asia-Pacific Public-Private Partnership Association; Fan Tian-Hsing, Deputy Director of Taipei Customs Administration, Ministry of Finance; Cheng Chien-Chung, Director of Taipei International Airport; YANG WEI-FU, Chairman of Taoyuan International Airport Corporation; Kevin Chiang, President of EVERRICH; Li Hou-Ching, Secretary-General of the General Association of Chinese Culture; Chang Dou-Hui of the Taiwan After-Care Association; Pan Wei-Ta of the Red Cross Society of the Republic of China (Taiwan); and Chiu Bing-Kun, President of National Taiwan Sport University.

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