First wave of luxury concessions land at Sydney’s T1 International Terminal

By Luke Barras-hill |

Balenciaga, Bottega Veneta, Burberry, Bulgari, Hermès, Loewe, Moncler, Prada, Rolex and Saint Laurent have opened at Sydney Airport’s luxury quarter situated in the T1 International Terminal.

Sydney Airport is in the process of revitalising its luxury retail precinct, attracting a spate of premium brands in the process.

The luxury precinct will house 19 of the world’s leading luxury brands over 2,700sq m once complete in mid-2023.

Several Australia ‘firsts’ are set to arrive, including Louis Vuitton’s debut travel retail unit in the Southern Hemisphere and its largest standalone travel retail store globally.

Cartier, Celine, Dior, Moncler, Valentino, Versace, Gucci, Gentle Monster’s first store in Australia and New Zealand and Burberry’s new global store concept are set to follow.

New Heinemann zones & activations

Heinemann Tax & Duty Free is also due to unveil new beauty, fashion, luxury timepieces and jewellery zones that will complement the refreshed precinct  featuring an expanded range of luxury and premium brands.

Once complete in mid-2023, the precinct will showcase over 2,700sqm of luxury shopping and Australia’s largest collection of luxury brands in one stunning streetscape.

The company will also introduce a range of activations in the new year that will be exclusive to passengers travelling through the terminal.

Sydney Airport’s Executive General Manager Commercial Mark Zaouk said: “We are excited to unveil the new luxury experience at Sydney Airport featuring the most premium luxury brands in the world.

 

“We know that their incredible collections and the ability to put products aside for in-store collection will be well received by passengers, delivering a truly unique shopping experience only available at Sydney Airport within Australia.

“I’m delighted to see our revitalised vision for T1 taking shape as we firmly position Sydney Airport on the world stage. And with a further nine luxury brands to launch by mid-2023, I’m looking forward to seeing passengers enjoy the new retail experience as we welcome them back to international travel.”

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