Foreo and DFS partner for Chinese New Year collection

By Andrew Pentol |

Foreo-Lunar-New-Year-2

The new collection includes the Luna Mini 2 and Luna play plus gadget.

Foreo has partnered with DFS Group to launch an exclusive Chinese New Year collection.

The new collection includes the Luna Mini 2 dressed in a special sleeve inspired by traditional Chinese design elements and the Luna play plus gadget. This is available in a red shade which has never been seen before, special sleeve and tassel.

In honour of the 2019 Year of The Pig, a silicone case for storing Foreo devices will be offered as a GWP at selected outlets while stocks last.

EXCLUSIVE GWP

DFS and Galleria by DFS stores worldwide will carry the Lina Mini 2 with the exclusive GWP. The Luna play plus will be sold exclusively at Galleria by DFS in Saipan, Guam, Singapore, Hong Kong, Macau and North America and is available from January to February.

The Luna Mini 2 facial cleansing brush eliminates impurities which cause blemishes while remaining gentle on the skin. Luna play plus enables users to enjoy a full skincare routine leaving skin soft and smooth.

As previously reported, Foreo and The Shilla Duty Free (Shilla) also partnered to launch a limited-edition version of the Luna Mini 2 facial cleansing brush for Chinese New Year.

Following its triumph at the inaugural Travel Retail Awards last year, when it won Best Electronics Product (jointly with AYO), the company will sponsor next year’s event in Singapore on 13 May.

 

International

Alcohol insights: Conversion up, spend down in Q4

Conversion of visitors in the alcohol category in duty free has risen to 54% in Q4 2023,...

Asia & Pacific

Heinemann Asia Pacific makes breakthrough in New Zealand at AKL

Heinemann Asia Pacific is set to enter the New Zealand market with three new retail concepts at...

International

Men buy and spend more in travel retail says new research by m1nd-set

Men have a higher conversion rate and spend more when shopping in travel retail, says new...

image description

In the Magazine

TRBusiness Magazine is free to access. Read the latest issue now.

E-mail this link to a friend