Foreo has inked a new deal with IMEX Pan Pacific Group (IPPG) to be listed at Tan Son Nhat International Airport’s Domestic Terminal 1 in Vietnam.

The brand will feature in the newly refurbished IPPG branded store, TR Galleria by IPP Travel Retail, which champions a simplified approach to presenting products and categories to domestic passengers.

IPPG has drawn upon its knowledge of the duty free industry and localised the proposition to suit the Vietnamese market.

Bringing newness to the offering is also a key focus.

“The Vietnamese market is a huge opportunity for us as a brand, and to be able to tap into the placement further with the support of an entity as established as IPPG is incredible for us,” said Global Travel Retail Director Gary Leong.

“Foreo looks forward to building our relationship with the Vietnamese people, and creating a strong bond between brand and consumer.”

The Swedish beauty and tech company expects its products to become “must-haves” among those looking for effective ways to look after their complexion in a tropical climate.

Travellers passing through the hub will be able to shop key skin cleansing products from the range, such as the Luna 3, Luna Mini 3 and UFO 2.

The Luna 3 massages the skin and uses T-Sonic pulsations to remove dirt embedded deep within the pores, encouraging a glowing complexion.

The Luna Mini 3 is an upgrade of the Luna mini series, which features silicone bristles in the form of an effective and stylish facial cleansing brush.

The device features a Glow Boost Mode for a deep cleanse in a speedy 30 seconds.

A post-cleanse mask experience can be enjoyed with the UFO 2, which gets to work in just 90 seconds and comes with eight different LED lights to enhance any of the UFO Power Activated Masks.

Each light has different qualities that activate key ingredients within each individual mask, allowing the user to prepare a customised treatment.

For example, the purple LED can help to reduce the appearance of fine lines and wrinkles while the white LED can work to tighten the skin and reduce puffiness.

“At IPPG, we pride ourselves on partnering with established and reputable brands, and Foreo of course represents a key name that is the gateway to tapping into a whole new set of customers,” said IPPG CEO, Philip Nguyen.

“We’re thrilled to have them on board with us, further strengthening our partnership and solidifying our relationship.”

Foreo and IPPG kicked off their partnership in 2021, with placements at Tân Sơn Nhất Airport, Landmark 81 Department Store in Hồ Chí Minh and Tràng Tiền Plaza, Nội Bài Airport, and Đà Nẵng Airport in Hà Nội.