Foreo partners with Sukhothai Hotel to promote FAQ brand in Shanghai

By Andrew Pentol |

Guests had the opportunity to understand the features of the FAQ range.

Swiss-developed anti-ageing brand FAQ recently launched among 20 VVIP guests at the exclusive Retreat Spa in Shanghai’s Sukhothai Hotel.

The private occasion allowed selected guests to understand the features of the FAQ range and enjoy personalised treatments.

With three devices available under the brand’s latest collection (the FAQ 100 Range), Foreo says that FAQ introduces an entirely new type of technology, staking its claim as the world’s most powerful fusion of professional and home beauty.

Featuring a range of facial rejuvenation technologies, including Power-RF, EMS-Pro LED-Pulse,T-Sonic pulsations and Anti-Shock System, FAQ 100 range devices deliver concentrated power for ‘magnificent results’, according to Foreo.

All devices include Power-RF, the powerful heated radio-frequency waves that accelerate collagen production to reduce the appearance of fine lines, T-Sonic pulsations to boost the skin’s radiance and LED-Pulse (although colours vary between devices) to penetrate deep layers of the dermis to target specific skin issues.

SAFE WAY TO FIRM SKIN

EMS-Pro, which is available in the FAQ 102 and FAQ 103 devices, is described by Foreo as a safe and painless way to firm skin and contour facial features.

Selected guests were able to enjoy personalised treatments at a recent VVIP event at the exclusive Retreat Spa in Shanghai’s Sukhothai Hotel.

Completed with the patented Anti-Shock System, FAQ is dedicated to ensuring that the treatments provided are effective and safe for users to apply by themselves.

Partnering further with the Retreat Spa at The Sukhothai Hotel, Shanghai, FAQ has launched a Swiss Facial Rejuvenation Treatment, which is available exclusively at the spa. The 30-minute treatment promises to transform ageing skin, while unlocking a V-shaped complexion using the signature FAQ 102 device. The treatment is available until 9 October.

Gary Leong, Global Travel Retail Director, Foreo said: “We are pleased to announce a partnership with such an exclusive hotel, which really speaks to the high-end positioning of FAQ itself.

“It is definitely a strong beginning for us to have more high-end travellers experience the power of the devices and witness how convenient it is to use on-the-go to maintain a youthful radiance. We thank The Sukhothai Hotel Shanghai for their partnership with and look forward to further collaborations in the future.”

All devices include T-Sonic pulsations to boost the skin’s radiance.

FAQ has launched in Asia Pacific travel retail through online and offline platforms. Significant placements include Haikou Meilan Airport Duty Free Store, Hainan, Hainan Tourism Duty Free Shopping Complex, Sanya and CDFG Sanya International Duty Free Shopping Complex, Hyundai Duty Free in Dongdaemun, Seoul, KrisShop and the CDF Macau e-shop.

The brand is targeting further expansion in Q3 and Q4 of 2021.

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