Ian Macleod Distillers Ltd will be attending this year’s TFWA Asia Pacific (15-19 May), making 2011 the fourth year the independent, family-owned business has attended this premier duty free and travel retail industry event.
Ian Macleod is inviting attendees to visit them on their new bespoke stand (N31) where they will be showcasing the company’s growing portfolio of award-winning travel retail brands, including the ultra premium Glengoyne Highland Single Malt 40 Years Old, Glengoyne 12 Years Old Cask Strength, 14, 17 and 21 Year Olds and 1972 Vintage.
The hugely successful and recently repackaged King Robert II Scotch Whisky and the exclusive, stylish, award-winning Glengoyne Burnfoot will also be on display alongside Smokehead Extra Rare and Smokehead 18 Years Old Extra Black.
AHEAD OF THE STRATEGIC PLAN
Wincarnis Tonic Wine and Wincarnis Ginger Wine brands – the carefully formulated blend of enriched wine and malt extract with a unique infusion of selected therapeutic herbs and spices – which are extremely popular in Asia, will also be highlighted to buyers from this key area.
Director of Travel Retail, Andy Lane, commented: “We are continuing to improve travel retail sales year on year and remain well ahead of our five year strategic plan originally set out in 2007.
“The Glengoyne travel retail exclusive products, Glengoyne Burnfoot and Glengoyne 14 Years Old spearhead this growth with listings in the majority of the major travel retail outlets in Greater Europe. Smokehead Extra Rare and Extra Black 18 Years Old Islay malts support this development through their unique and contemporary packaging.
KEY DEVELOPMENT TARGET
“Asia remains a key development target and as part of the next phase of our long term plan, additional resources will be used to improve on the distribution following successes with major travel retail operators in both Malaysia and Taiwan.”
Established in 1933, Ian Macleod Distillers is one of the largest independent family firms within the spirits industry. In addition to the Glengoyne, King Robert II, Langs and Smokehead whiskies, the portfolio includes gin, rum and vodka, and currently has combined total sales of more than one million cases, with 85% being exported to over 65 markets worldwide.
Asia & Pacific,