Isabelle Lim moves to L’Oréal TR Asia Pacific in key communications role

By Luke Barras-hill |

Isabelle Lim joined L’Oreal Group in 2017 and has a wealth of experience in corporate affairs, marketing and communications.

L’Oréal Travel Retail Asia Pacific has revealed Isabelle Lim as Communications and Engagement Director.

Lim, who according to her LinkedIn profile has been in the post since January, was previously Director of Corporate Affairs, Engagement, Sustainability and Consumer Advisory at L’Oréal Group where she led on local market (Singapore) communications, public affairs, sustainability and engagement strategies.

She was listed on the Peak Power List 2020, an awards run by luxury lifestyle magazine The Peak Singapore that recognises trailblazers across industries, for her work within corporate sustainability, society and governance.

Prior to joining L’Oréal in 2017, Lim was Director of Communications and Public relations at Four Seasons Hotels and Resorts and has held various senior marketing roles with companies including LVMH, Sulwhasoo, The Estée Lauder Companies, Bulgari and Procter & Gamble.

In a note to partners, Bige Mercan, Global Communications and Engagement Director for Travel Retail Worldwide at L’Oreal, said: “Isabelle is a highly experienced and talented communication professional which we are already delighted to have on our team. Please join me in welcoming Isabelle onboard our L’Oréal Travel Retail flight.”


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