Cover star Freda Cheung, President & CEO Asia Pacific, Avolta speaks to TRBusiness in an exclusive interview.

The TRBusiness May 2025 edition, featuring the Leading Asia Pacific Operators report, is now available to view (click the cover below).

Delegates to this week’s TFWA Asia Pacific Exhibition & Conference in Singapore (11-15 May) can collect their hard copies – printed locally as part of TRBusiness’ ongoing commitment to sustainability – from the press racks in the exhibition halls.

There is no denying the Asia Pacific region is experiencing rapid change. The programme for the TFWA Asia Pacific Conference 2025 speaks to this, with TFWA referencing softer Chinese passenger spend, the contraction of the Korean duty free market and soaring passenger traffic in India among the factors impacting the trading environment.

DF&TR stakeholders in the region continue to demonstrate resilience and agility to protect the business in the face of an unpredictable global macro-economic and geopolitical landscape.

Bumper Asia Pacific Operators report

While challenges persist, the 31-page Leading APAC Operators report this issue outlines that stakeholders remain unafraid in making bold moves to drive forward their business strategies.

An innovative mindset characterises the region, as cover star Freda Cheung, Avolta President & CEO Asia Pacific, explains to TRBusiness in an exclusive interview from p61.

“I’m truly excited to be in this region, as I believe that it has endless growth opportunities and people are very open to new concepts, new ways of working, new ways to engage customer interest, and [are] keen to embrace new technologies and their impacts,” she states.

The regional report carries extensive analysis, interviews and commentary. Please enjoy with our compliments.

Also in this edition, TRBusiness shares renewed congratulations to the winners of the consumer-voted Travel Retail Awards: Asia Pacific and highlights reactions from some of those who earned the ‘Voted by Shoppers’ seal of approval (from p25).

Plus, we take a look at the beauty category in APAC with an in-depth feature on key dynamics, insights from m1nd-set, plus more (from p111).

TRBusiness would also like to take this opportunity to remind you that tickets to the TR Consumer Forum, which is taking place from 2-4 June in Amsterdam, are available to buy until 26 May by clicking here.

*At press time, Early Bird pricing is still available until 16 May – do not miss out by clicking here.

Plus, entries to the consumer voted Global Travel Retail Awards are open until the 5 June – make sure you seize your chance to shine by making your entries at www.travelretailawards.com.

READ MORE: REVEALED –TR Consumer Forum day one agenda and speaker insights

READ MORE: TR Consumer Forum early bird rate extended until 16 May – save £200!

READ MORE: Newmark announced as ‘Airport Liaison Partner’ at 2025 TR Consumer Forum

READ MORE: TR Consumer Forum: Powerplay keynote on day one

READ MORE: Asia Pacific Travel Retail Awards 2025: The Winners

READ MORE: Global Travel Retail Awards 2025: Entries now open!