Ten new brands join HKIA as AAHK awards luxury licences

By Luke Barras-hill |

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The 34 boutiques expect to changeover from Q2 2019 in view of an end-of-year completion.

Hong Kong International Airport (HKIA) will welcome 10 new brands as operator Airport Authority of Hong Kong (AAHK) finalises a substantial luxury tender issued earlier this year, TRBusiness can confirm.

The brands include Louis Vuitton, Alexander McQueen, Breitling, Chloe, Montblanc, Roger Vivier, Yves Saint Laurent (Saint Laurent), Salvatore Ferragamo, Panerai and Rimowa.

Two ‘icon’ duplex stores currently occupied by Chanel and Rolex also feature in the mix, with the former defending its existing space and the latter due to be replaced by Louis Vuitton.

“The changeover of 34 boutiques will take place in Q2 2019 onwards and will be completed by end of 2019; icon shops occupied by Chanel and Louis Vuitton, will changeover in Q3 2020,” said a Spokesperson.

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As reported, revenue from retail licences and advertising grew by 1.4% to HK$7,909m ($1,007m) in fiscal 2017, ending March 2018 – a result less impressive when compared directly with the prior year’s growth return of +3.7%.

However, HKIA’s retail landscape has undergone significant changes this year as CDF-Lagardère Company Limited and The Shilla Duty Free establish their respective footprints, the latter of which has today announced the launch of the ‘Joy of Gifting’ campaign at its Beauty&You stores.

In a recent interview with TRBusiness, HKIA confirmed it was ‘satisfied’ with the performance of both concessionaires since the overhaul of their newly won outlets over the past 14 months.

According to data from CAPA\Counter Intelligence Retail (CiR) Business Lounge, total passenger traffic (including departures and arrivals on domestic and international flights) at HKIA totalled 72.9m in 2017.

China remains the top destination for Terminal 1 international departures pax (7.2m) between October 2017-September 2018, with Hong Kong the most prolific nationality in terms of international departures pax for the same period.

 

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