The Macallan introduces Hong Kong ‘Distil Your World’ whisky to APAC
By Benedict Evans |

The Macallan Distil Your World Hong Kong is a limited-edition release with an RRSP of $4,750, now available exclusively in Asia.
The Macallan has revealed the latest addition to its Distil Your World series celebrating Hong Kong, available in select Macallan Boutiques and shop-in-shops across Asia.
Crafted in collaboration with the Roca brothers, owners of the El Celler de Can Roca, twice named best restaurant in the world, each Distil Your World expression is a sensorial tribute to a city’s traditions and flavours.
Together, Euan Kennedy, The Macallan Lead Whisky Maker, and the Roca brothers embarked on a sensorial journey to distil the essence of Hong Kong, one that revealed it as a dynamic metropolis, rooted in resilience and evolving tenacity.
The resulting whisky is a testament to Hong Kong’s complex nature of constant reinvention and fusion of tradition and modernity, and the meticulous craft and creativity that define The Macallan.
This naturally dark Scotch whisky features foundational flavours of dried spices, characteristic drawn from selected Sherry seasoned European Oak hogsheads.
These casks provide key flavours of ginger, cinnamon and echo other local spices discovered in the city’s markets.
Commenting on the release, Kasper Andersen, Edrington Regional Managing Director – Global Travel Retail, said: “The Macallan’s Distil Your World series continues to encapsulate what travel retail can offer: meaningful storytelling, rare craftsmanship, and a deep sense of place.
In this edition, we’ve distilled the essence of Hong Kong into a single malt that reflects the city’s contrasts and character…It’s a remarkable addition to the series and another exciting release for shoppers in Global Travel Retail.”

Accompanying this fourth Distil Your World release is the film ‘Reimagining Spaces’, which follows Euan and Joan Roca on a journey through Hong Kong, showcasing the city’s blend of ‘east meets west’ and its mix of tradition and modernity.
This exploration inspires the creation of an exceptional whisky and a culinary adventure. Their journey unfolds by immersing themselves in the lives of characters who embody the innovation, heritage, artistry, and community spirit that characterise Hong Kong as a dynamic hub of entrepreneurship.
This launch pays tribute to Hong Kong’s deep significance to the region, making it the ideal location for the initial release. Other regions will follow in the coming months.
READ MORE: The Macallan brings Harmony Collection fourth edition to China
READ MORE: The Macallan Distil Your World Mexico series hits GTR boutiques worldwide
READ MORE: The Macallan debuts latest Harmony Collection expression at Changi Airport
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