TRBusiness Shorts: on-location video interview with Margaret Dabbs OBE

By Faye Bartle |

Margaret Dabbs at TFWA Asia PacificContinuing the buzz from the TFWA World Exhibition & Conference in Singapore (7-11 May 2023), we bring you the next video interview in the TRBusiness Shorts series featuring Margaret Dabbs OBE, who tells us more about her eponymous luxury British beauty brand.

Margaret Dabbs London was a first-time exhibitor at the show this year, and the brand was attracting attention with its eye-catching stand and express medical pedicure treatments carried out by a podiatrist.

In this video, produced in partnership with The Bluedog Group, we discover the why the company sees a big opportunity for its range of luxury feet, hands, nails, and legs products in duty free and travel retail.

The brand launched in the channel in 2021 through GMAX Travel Retail and has already won listings with top carriers including Emirates, HK Express, Hongkong Airlines, Qatar Duty Free, Saudia, Singapore Airlines, Tigerair, and Virgin Atlantic.

“Our products are perfect for travellers who inevitably arrive at their destinations with tired legs, sore feet, dry hands, and chipped nails,” said Dabbs. “Yet this sector of the beauty market has been poorly serviced in the past. We’ve changed all that.”

Margaret Dabbs London offers a specially curated selection to travel retailers, including duo-packs targeted to travellers.

The company also offers an inflight amenity programme for First & Business Class (short and long haul), including Body Lotion, Foot Hygiene Cream, Pure Repairing Hand Cream, Firming Leg Serum, Intensive Hydrating Foot Lotion, Nourishing Lip Balm, Face Cream, and Face Serum options.

Within Asia, the products are distributed in domestic markets including Hong Kong, South Korea, Taiwan and China.

“We already have a good presence with Asian airlines but there is plenty more potential – and not just with airlines, but airport shops, downtown, and the rapidly growing cruise market where we see opportunity in both retail and SPA,” said Dabbs.

All Margaret Dabbs London products are made using responsible, ethical practices, utilise sustainably sourced ingredients and are presented in 100% recyclable packaging. What’s more, the products (including any products from suppliers) are not tested on animals.

READ MORE: Margaret Dabbs prepares to put its best foot forward at Singapore show


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