Trbusiness. The travel retail Trbusiness. The magazine for global retail and duty free professionals.Desigual unveils refreshed store fitout at Majorca Airport
By Luke Barras-hill |
Barcelona-based international fashion chain Desigual has reopened its shop at Palma de Mallorca Airport.
The firm says the store’s model is ‘functional, bright, essential and flexible’.
Walls feature sculptural motifs, especially designed for Desigual, matched by an interior filled with wooden furniture featuring white, stained and natural pine.
TRAVEL RETAIL AWARDS’ WINNER
According to Desigual, this helps to distinguish the categories and presents a warm atmosphere for customers.
As reported, Desigual was named Best fashion & accessories product winner for its Inflight Exclusive 2-in-1 Wallet & Clutch at the inaugural Travel Retail Awards earlier this year.
Desigual won the Best fashion & accessories prize at the industry’s first consumer-voted Travel Retail Awards in May.
For a full list of winners and to find out more about the Travel Retail Awards, click here.
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