Hamburg Airport & Heinemann extend retail contract for another 10 years
By Benedict Evans |

From left to right: Christian Kunsch (CEO of Hamburg Airport), Florian Seidel (Chief Sales Officer at Gebr. Heinemann), Berit Schmitz (Managing Director of Hamburg Airport), Tobias Bechinger (Director Sales Western Europe at Gebr. Heinemann), Lars Ziehn (Managing Director Gebr. Heinemann at Hamburg Airport), Lutz Deubel (Head of Center Management at Hamburg Airport)
Hamburg Airport and Gebr. Heinemann have reaffirmed their long-standing partnership, as the two companies have proactively extended their travel retail cooperation by another decade – through to 2037. Gebr. Heinemann opened its first Duty Free shop at Hamburg Airport in 1993.
“Our partnership with Gebr. Heinemann is built on mutual trust and a shared vision to continuously improve the passenger experience at Hamburg Airport. Together, we have achieved a great deal over the past 32 years,” said Christian Kunsch, CEO of Hamburg Airport.
Berit Schmitz, Managing Director of Hamburg Airport, added: “And we’re far from done. With this contract extension, we are paving the way for exciting new ideas and strong future prospects – all in the interest of our passengers.”
Gebr. Heinemann opened its first Duty Free shop at Hamburg Airport in 1993, coinciding with the launch of Terminal 2 (then Terminal 4).
With the opening of the Airport Plaza in December 2008, the company quadrupled its retail space and inaugurated a 1,400-square-meter flagship store directly behind the central security checkpoint.
Today, Gebr. Heinemann operates two Heinemann Duty Free & Travel Value shops at Hamburg Airport, offering internationally renowned brands.
The portfolio also includes the concept store “Destination Hamburg,” featuring modern souvenirs, fashion, delicacies, and Nordic gift ideas.
Additional stores include a Heinemann Accessories shop with bags, leather goods, jewelry and watches from premium labels, the “Heinemann Sunglasses” store with a wide selection of high-quality sunglasses, and the exclusive Montblanc boutique.
Florian Seidel, Chief Sales Officer at Gebr. Heinemann, commented on the contract renewal: “For more than three decades, we’ve enjoyed a trusted partnership with Hamburg Airport. We look forward to further developing our successful collaboration with fresh momentum – always with the ambition to continuously enhance the shopping experience for travelers.”
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