Kappé Schiphol boasts success with new Dita sunglasses brand in T2 and T3

By Charlotte Turner |

Lift of for Dita's Flight – 006 frames.

Lift off for Dita’s Flight – 006 model.

Travel retailer, Kappé Schiphol Amsterdam has introduced new sunglasses brand, Dita, into its portfolio at the Dutch international hub airport, reporting success ‘beyond expectations’.

 

The brand is currently represented in Terminal 2 and 3 for the Non-Schengen destinations.

“We are happy to see that the passengers like the brand, in various models,” said Kappé.

 

“Flight – 006 is the [standout] success for Dita and also for Kappé, and has enjoyed an outstanding performance in comparison with other models.”

 

Pre-Covid, Kappé said it was being ‘very careful with exclusive brands’.

 

“But now we see that passengers are willing to buy an exclusive product, where quality and value for money [are key attributes]; we take that in consideration when selecting brands.”

 

Kappé believes that key to the brand’s success is also the fact that the frames use only the ‘best materials’ and are made to a very high standard.

Europe

MAN 'very sorry' after power spike cancels flights

Manchester Airport (MAN) Managing Director Chris Woodroofe has issued an apology to passengers...

International

Arnaud Lagardère reinstated as Chairman and CEO of Lagardère

On the proposal of Jean-Christophe Thiery, who had been appointed to the position on a...

Asia & Pacific

Thailand set to end on-arrival duty free at airports

Airport duty free arrivals shops are to be shuttered across Thailand in a move that will choke...

image description

In the Magazine

TRBusiness Magazine is free to access. Read the latest issue now.

E-mail this link to a friend