Trbusiness. The travel retail Trbusiness. The magazine for global retail and duty free professionals.Neuhaus brings Easter spirit to Brussels and Amsterdam
By Luke Barras-hill |
Belgian chocolatier Neuhaus is bringing seasonal novelty and excitement to Brussels-Zaventem and Amsterdam Schiphol airports with an Easter-themed assortment.
The new activation features products like Easter bunnies, a large selection of Easter eggs and a giant artisanal Easter egg.
To view a video of the handmade creation, click below.
Neuhaus, which today counts more than 70 airports in its sales portfolio, experienced positive growth in 2016, despite weakened regional currencies such as the Japanese yen, coupled with a decline in China travel spend, Director International Sales Philip Geeraert told TRBusiness in an interview in December.
A BRIGHT 2017…
“The future for travel retail is bright – we know the number of passengers will increase to almost 20m by 2035,” Geeraert said at the time.
“Confectionery has a very broad approach, it is still a very accessible and affordable gift for people and it has a lot of potential.
“2017 will be a good year and we will have good distribution expansion. On the other hand, I think that Asia will still be a challenging area.”
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