WH Smith completes opening of six Rome airport stores

By Andrew Pentol |

WHSmithmain

The stores offer passengers a selection of Italian and international newspapers, magazines and books as well as confectionery, drinks, stationery, toys and electronic accessories.

WH Smith has completed the opening of six stores across Rome Fiumicino and Rome Ciampino Airports operated by Aeroporti di Roma (ADR). 

For stores opened at Rome Fiumicino and one at Rome Ciampino in 2017. The final store opened in the departure lounge of Ciampino Airport in February.

In Fiumicino, there are three airside stores in Areas C, D & E and a store in Terminal 3 Arrivals.  In Ciampino, the stores are located landside and airside.

The stores offer passengers a selection of Italian and international newspapers, magazines and books as well as confectionery, drinks, stationery, toys, electronic accessories and WH Smith’s exclusive own brand travel essentials range.

According to the company, the stores provide a look and feel in keeping with ADR’s design aspirations for both airports and are an important milestone in the expansion of WH Smith’s international business.

NEW OPPORTUNITIES

Andy Thomas, Head of Business Development Europe, WH Smith International said:We are delighted that the WH Smith brand is now present in Italian airports and we are looking at new opportunities to grow our business in Italy.

“We are looking forward to building a lasting long-term partnership with ADR and will now focus on providing all customers with quality products and an unforgettable customer service experience”.

Rome Fiumicino is the largest airport in Italy serving more than 41 million passengers in 2017. In addition, 5.8 million passengers travelled through Rome Ciampino Airport last year.

 

 

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