Trbusiness. The travel retail Trbusiness. The magazine for global retail and duty free professionals.Diageo ignites Diwali celebrations with new Johnnie Walker limited editions
By Charlotte Turner |
Drinks giant, Diageo is encouraging passengers to ‘Light up Diwali’ by gifting a limited edition bottle design of Johnnie Walker Gold Icons or Johnnie Walker Gold Label Reserve available in selected airports around the world.
Travellers celebrating this year’s festival of light will also receive a free gift bag with every purchase of Johnnie Walker Gold.
The offer is available to passengers in Delhi, Dubai, Mumbai, Singapore and Thailand Airports.
Shoppers in Delhi and Mumbai can also explore a new interactive experience where they can take their own Diwali-themed photograph ‘to make it a moment to remember’.
Diageo’s Johnnie Walker Diwali activation at Delhi Airport.
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