Andrew Machin named Bluedog’s Head of Retail in company’s 20th year

By Charlotte Turner |

Andrew-Machin-Bluedog-leadTRBusiness partner, Bluedog Productions has announced the promotion of Andrew Machin to Head of Retail, which coincides with an impressive 12 months for the company within travel retail.

 

In the last year Machin has added a large number of new brands to the company’s client roster and has led delivery of some impressive activations across many European airports.

 

Machin now heads an ever-expanding retail department (which focuses on domestic and travel retail activations) for an impressive range of brands.

 

His focus will be split between delivering projects, continuing to grow Bluedog’s reach and operational management of the agency’s retail delivery across the globe.

 

DOUBLING TURNOVER

Nick-King-Bluedog-CEO

Bluedog CEO, Nick King.

Machin joined Bluedog in 2017, previously working as Client Services Director for a creative agency based in Hampshire.

 

Machin explained that he is confident of Bluedog’s retail capabilities and expects more brands to use Bluedog to deliver activations across Europe and the UK. “Our consistently impressive output and the quality of our work speaks volumes for what can be achieved with a dedicated and enthusiastic team,” he says.

 

Bluedog CEO, Nick King adds: “Andrew has worked really hard to build the retail division of the business, currently achieving more than double the turnover compared to last year.

 

“We have an ambitious target for the coming year and have already secured a great mix of projects into 2020.  We are all looking forward to another exciting year of growth in travel retail.”

 

Celebrating 20 years at the end of September 2019, Bluedog’s client portfolio includes many bluechip names such as Chase Distillery, Lindt, Remy, Swiss Eyewear Group and Whitley Neill Gin.

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