Artisan People x Liberty: Importance of resilience & consistency in travel retail

By Charlotte Turner |

In the second part of an exclusive video interview with the founding members of hand-crafted recruitment agency, Artisan People, Heidi Omar, the company’s Managing Director talks about the most important attributes in recruiting staff for travel retail whilst highlighting the current challenges retailers are facing in the context of staff shortages.


Omar and Artisan People’s Founder Directors, Tim Seyner Harness and Jo Ashworth discuss the current challenges facing travel retailers, as many airports battle to control huge numbers of travellers with fewer staff than they would like.


All three spoke of the need for ‘resilience’ in the face of chronic pressures on all sectors of the travel industry and how is has never been more important to ensure excellent customer service in what can often be a stressful environment for passengers.


They also discussed the need to marry contactless and digital services – which proliferated during the pandemic – with trained and passionate brand ambassadors and shop floor staff.


The below video features Heidi Omar – Managing Director, Artisan People (left) and the company’s Founder Directors, Tim Seyner Harness (centre) and Jo Ashworth (right).

In part 1, Artisan People and Liberty’s Flagship General Manager collect their thoughts on delivering an ‘evangelical’ customer experience in retail and hospitality – both on the High Street and in travel retail. Click to watch part 1 here.

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