Cabeau enters Indian market with new partner Bommidala
By Pepi Sappal |
Travel accessories firm Cabeau has announced its new partnership with BBM Bommidala Group’s Duty Free Division to expand its footprint into the Indian Subcontinent.
According to Cabeau, this collaboration will ensure its products will be available at every major airport in the region by the end of the year.
“Having tracked trends in this very large and unique market, Cabeau believes it has found a solid partner for the ISC-region,” says Denz Vanderlist, Director of International Sales at Cabeau.
“We look forward to growing our brand’s global presence and enhancing the travel experience in India, beginning with the busy holiday season.”
ONE-STOP DF&TR SOLUTION
According to Cabeau, duty free stores in the region’s leading airports will carry its ‘award-winning’ Evolution Pillow and Evolution Cool pillows, with additional travel retail channels offering the pillows, as well as its expanded product line in 2018.
Commenting on the partnership Raja Bommidala, Director & CEO Sector Head at BBM Bommidala Group, said: “BBM group is delighted to partner with Cabeau, which has established itself as a leading provider of travel comfort products around the world.
“With our travel retail business, we promise a one-stop solution for duty free and duty paid distributorship for the Indian Subcontinent and are eager to bring Cabeau’s exceptional portfolio to airports throughout the ISC-region.”
-
International,
Alcohol insights: Conversion up, spend down in Q4
In the Magazine
TRBusiness Magazine is free to access. Read the latest issue now.