Tax Free World Association (TFWA) has announced the appointment of Cécile Lamotte as its new Marketing Director with full responsibility for all marketing and communication activities of the Association. She replaces Jean-Marc Caubet who left to pursue other interests.

Cécile Lamotte takes up her new role this week and will be based in the Paris TFWA office where she will also oversee the business networking and social events at TFWA World Exhibition and TFWA Asia Pacific & GATE ONE2ONE – in addition to her marketing responsibilities.

BACKGROUND:
TFWA says Lamotte has a solid background in marketing and communications with 15 years experience in various roles, including events management. Until recently she was in charge of brand development at Sogeres, part of the French Sodexho group, which specialises in the management of premium food and catering services.

TFWA President Erik Juul-Mortensen said: “We are delighted to welcome Cécile who brings considerable expertise and experience to the role. Cécile joins TFWA at a very exciting time as the Association is in the middle of its strategy review. I am confident that she will also make a significant contribution to this process to the benefit of our members and the industry as a whole.”

Cécile Lamotte can be contacted by email at [email protected].