DFI’s FlySafe Travel Kit ‘supports retailer recovery in a post-lockdown world’

By Luke Barras-hill |


The FlySafe Travel Kit is being marketed as a must-stock impulse item for retailers that can help increase passenger spend.

Sustainable retail specialist Duty Free Innovation (DFI) has launched the FlySafe Travel Kit for airport retailers to support travellers on their journeys.

Following swiftly on the heels of the Travel-Safe Shopping Kit released earlier this month, the FlySafe protection kit provides shoppers with a cost-effective, impulse solution that responds to heightened health and safety concerns at airport terminals and elsewhere.

The kit, which has already courted interest from some key airport retailers, contains a reusable certified face mask, three pairs of disposable gloves, a pack of three sanitising wipes and an information card offering safe travel guidance.

This is particularly important at a time when social distancing, sanitisation and the wearing of face coverings is likely to become the new ‘normal’ when mass travel returns.

Simon Best, Spokesperson, DFI said: “The FlySafe kits will support retailer recovery in a post-lockdown world as a truly incremental purchase with no cannibalisation of other categories.”

DFI has ensured the kit is as sustainable as possible and the items have been carefully sourced from licensed PPE manufacturers to provide certified protection in compliance with all travel and destination regulations.


The outer packaging is manufactured from 100% home compostable corn starch material and the gloves and wipes are also bio-degradable.

Best continued: “The sustainable kits present a practical and affordable solution for retailers in providing what will fast become a travel retail essential.

“While many passengers will be looking to buy the kits to provide protection for the journey they are on, we also see a huge market for those looking to have extra stock for the rest of their trip or just to have one or two packs in their bags for emergencies.”

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