Products from the Marc Tetro Westie and Boston Terrier cosmetic and tote bag range make ‘perfect’ gifts to symbolise the Year of the Dog, says DFS.

DFS Group has announced a range of activities and promotions to celebrate the Chinese New Year of the Dog throughout February 2018 at select T Galleria and other stores worldwide.

In celebration of Lunar New Year 2018, the retailer will host a range of exciting in-store activities, as well as offer fun and exclusive Give Joy Together promotions, for travelling customers next month.

In-store activities, such as ‘DFS Game’ – a Pokémon Go-inspired game featuring the DFS Lunar New Year dog character Lolo – will lead customers to ‘catch’ incentives, experiences or blessings instore.

The game will be available at select DFS and T Galleria stores in Hong Kong, Hawaii and Sydney throughout the month of February.

DFS’s Give Joy Together gift guide features exclusive offers on brands such as Burberry.

‘LUCKY’ CATCH

Other fun in-store activities include ‘Catch Your Luck’, a Fortune Tree and Wishing Tree with lucky prize envelopes and a personalised charm giveaway set offer when customers take advantage of DFS Give Joy Together promotions.

The campaign also includes exclusive promotions featured in DFS’s Give Joy Together gift guide.

The new Marc Tetro Westie and Boston Terrier cosmetic and tote bag range (exclusive to Hong Kong shoppers) – for example, is a ‘perfect’ gift to symbolise the Year of the Dog, says DFS.

Exclusive offers on products from brands such as Tiffany & Co., Burberry and Coach are included in the gift guide.

Travelling shoppers can save on classic, timeless pieces from brands such as Anne Klein.

‘GIVING HAPPINESS’

DFS also offers travelling shoppers savings on classic, timeless pieces from brands such as Estée Lauder, Anne Klein, Hamilton and Emporio Armani.

According to DFS’s President Merchandising and Consumer Marketing, Sibylle Scherer, Lunar New Year is one of the world’s most celebrated festivals and is a time for family, friends, giving, happiness and good fortune.

“Our Give Joy Together gift guide, in conjunction with DFS’s 2018 Happy Lunar New Year campaign, is sure to delight anyone who visits our stores this festive season,” states Scherer.

“As we welcome the Year of the Dog, we proudly thank our loyal customers and look forward to welcoming new shoppers who seek a warm, friendly and luxurious shopping experience that only DFS can offer.

“Our gift guide showcases all that is fun about giving and sharing, offering our customers the chance to show their appreciation to their loved ones, or treat themselves to something special this Lunar New Year.”