Following Foreo’s triumph at the Travel Retail Awards in May this year when it won Best Electronics product (jointly with Ayo), the company best-known for its popular beauty devices has announced that it will sponsor next year’s event due to take place in Singapore on 13 May.

 

The Swedish beauty-tech brand, which recently reported record sales of over RMB100m ($14.4m) on Singles Day (11 November), is famous for its UFO Smart Masks and Luna mini 2 facial cleansing brushes and it was the latter which received the Travel Retail Award in May.

 

Interestingly, it was around this time last year, that The Financial Times, reported that the Luna Mini 2 was listed second behind the iPhone 8 in terms of demand. Foreo also joined brands such as Apple in surpassing the RMB100m sales mark on Alibaba.

 

“Foreo is honoured and excited to sponsor the 2019 Travel Retail Awards,” says Gary Leong, Global Travel Retail Director at Foreo.

 

“As the (joint) winner of the 2018 Travel Retail Award for Best Electronics, we have experienced first-hand the overwhelmingly positive effect of the award both from a customer and retailer standpoint.

 

PRODUCT ENDORSEMENT

“Our customers now have an increased visibility of our best seller, Luna Mini 2, which further endorses the quality of our products and our growing success.

 

 

“Retailers around the globe not only have better exposure to our brand, but also tangible proof of Foreo’s range of products and its appeal among travellers.

 

 

“After launching the revolutionary UFO – a device that gives you a spa-level facial in only 90 seconds – and expanding to launch a wide range of UFO Activated Masks that cater to all skin concerns, Foreo is certainly taking beauty-tech to a whole new level.

 

“We have many more surprises coming in 2019 and we look forward to reaching new travellers that have yet to try our wonderful range of beauty products.”

 

About the Travel Retail Awards

In 2018, TRBusiness launched the first and only consumer-voted awards dedicated to the travel retail industry in a partnership with leading Swiss consumer research company m1nd-set.

 

The game-changing initiative and awards event, which recognises true ingenuity in travel retailing, saw a total of nineteen awards (five airport, 13 product categories) handed out on 7 May 2018, following a judging process, which involved expert research and priceless consumer blogger and vlogger (video blogger) feedback to crown the industry’s trailblazers.

 

The next Travel Retail Awards will take place at Singapore’s Conrad Hotel on Monday 13 May 2019.

 

For information on the awards and details of how to enter, visit https://www.travelretailawards.com/how-to-enter

 

To sponsor the awards, please contact: [email protected]