Heinemann celebrates first anniversary of shops at Berlin Brandenburg Airport

By Luke Barras-hill |

There remains a long way to go to restore pre-crisis passenger levels, says Heinemann, but progress is being made and revenue is rising year-on-year.

Gebr. Heinemann has toasted the inauguration of its new shops at Berlin Brandenburg Airport (BER) after hitting one year of operation at the end of last month.

The Hamburg-headquartered travel retailer runs nine stores across 5,400sq m at the three-terminal airport, which finally opened on 31 October 2020 after 10 years of delays.

In a LinkedIn post, Heinemann acknowledged that passenger numbers remain ‘a long way’ from pre-crisis levels, but things are ‘gradually moving forward’ in line with passenger increases, which is also being reflected in an incremental uplift in revenue.

SEPTEMBER ‘BUSIEST MONTH’

Steffen Jopp, Managing Director Heinemann Duty Free, BER said: “Since the summer holiday season of 2021 we see a slow recovery in passenger numbers.

“September has been the busiest month for passengers so far, with almost 1.5 million handled and at the start of the Autumn holidays in October, there was even a real rush at BER.

“Of course, that’s not even half as many as in the same period in 2019 at the two old airports Schoenefeld and Tegel together.

“But we are observing above-average sales per passenger, which is a positive sign. The willingness to shop is very high among travellers. After going without for so long, they obviously want to treat themselves and their loved ones to something.”

In related news, family owned Heinemann has celebrated 142 years in business.

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