Inflyter announces 3Sixty home delivery service for US domestic travellers

By Charlotte Turner |

At an ‘Innovation in Action’ workshop, hosted by the TFWA, Wassim Saadé, Founder and CEO, Inflyter revealed that together with 3Sixty Duty Free, it is launching, ‘for the first time’ a home delivery service for US domestic travellers;.

 

Following an introduction from TFWA Conference Manager, Michele Miranda, Saadé made a short introduction about the company, before pointing out that travel retail industry stakeholders are often facing an uphill battle when it comes to chasing traffic to their respective e-commerce platforms, and hunting conversion.

 

He also talked about how retailers and brands can recreate the same desire as physical stores, through these platforms, by rethinking their appearance and format.

 

He believes Inflyter can dramatically improve the appeal of the channel’s e-commerce offer through branded e-boutiques, ‘which matches the experience you can have in-store’.

 

He referred to a recent example from Diageo on Johnnie Walker, which offered much more than a ‘simple product listing’ and actually encouraged a sales uplift of +250% (before and after the branded e-boutique was launched).

 

Wassim Saadé, Founder and CEO, Inflyter revealed that together with 3Sixty Duty Free, it was launching, 'for the first time' a home delivery service for US domestic travellers.

Wassim Saadé, Founder and CEO, Inflyter revealed that together with 3Sixty Duty Free, it is launching, ‘for the first time’ a home delivery service for US domestic travellers.

 

Other innovations from InFlyter include automated retail options, such as smart lockers – introduced through Lagardère Travel Retail and integrating retail into the Priority Pass (airport lounge) programme.

 

More coverage from the Innovation in Action Workshop to follow…

The Americas

Details emerge of JFK T1 commercial programme and duty free tender

Qualified travel retail operators are being invited to participate in a request for proposals...

Europe

Mondelez WTR launches Win a Diamond pop-up with Lagardère at CDG

Mondelez World Travel Retail (WTR) has unveiled an enhanced iteration of its Win a Diamond...

Middle East

JEDCO launches multi-category tenders at KAIA T1

Jeddah Airports Company (JEDCO KSA) has issued a request for proposals for several...

image description

In the Magazine

TRBusiness Magazine is free to access. Read the latest issue now.

E-mail this link to a friend