Jo Malone TR expands beauty range

By Administrator |

Jo Malone Travel Retailing has added three new offerings to the Jo Malone beauty range this month, including a Pomegranate Noir Pamper Kit, a Pine and Eucalyptus Collection and a new Cologne Collection – all

complete with the high quality trademark Jo Malone packaging.

The Pomegranate Noir Pamper Kit includes Bath Oil, Shimmer Body Powder and Body Cr?me which is elegantly presented in a Jo Malone signature gift box, while the Pine and Eucalyptus Collection is described as 'the perfect scent for the winter season'.

In addition, the Cologne Collection offers the user the chance to discover the art of Jo Malone's trademark Fragrance Combining with a set of six Jo Malone colognes that can be worn together to suit moods or occasion. This is presented in cream and black packaging, with the miniature bottles designed to make 'perfect travelling companions'.

The Cologne Collection includes: White Jasmine & Mint, Grapefruit, Lime Basil & Mandarin, Amber & Lavender, Orange Blossom & Pomegranate Noir 9ml Colognes.

COMMENT: While it is obviously a matter of taste, the Jo Malone range of beauty products must surely rank as one of the most beautifully packaged in the business and in terms of packaging detail and appeal it is undoubtedly right up there with such classic icons of product design, such as Apple in computers and others.

International

TR Sustainability Week Keynote 2: Long-term partnerships needed

The second TR Sustainability Week live day started with a keynote discussion on social,...

Travel Retail Sustainability Week

The Sustainability Pitch Session 4: Sustainaholics

Sustainaholics and the portfolio of brands it represents is thrust into the spotlight in the...

Travel Retail Sustainability Week

The Sustainability Pitch Session 3: Beam Suntory

Our third Sustainability Pitch comes from Beam Suntory, which is committed to operating as a...

image description

In the Magazine

TRBusiness Magazine is free to access. Read the latest issue now.

E-mail this link to a friend