Coty has announced the launch of a new Lacoste fragrance that pays tribute to the contemporary woman.

Lacoste Eau de Parfum Légère, available at travel retail counters from April, evokes the elegant, style-conscious attitude of Lacoste Pour Femme, with an olfactive journey illustrating flair and confidence.

Fresh top notes of jasmine petal add lightness and freshness to the scent, which finishes with sparkling florals and velvet signature and citric notes, exuding the attitude of the Lacoste woman.

Meanwhile, Himalyan cedarwood, sandalwood and velvety musk accord are intertwined in a sophisticated texture for a well-rounded intensity.

The fragrance is bottled in an elegant, luminescent curved glass flacon in frosted pearl white, displaying a feminine design and modern flair.

A carefully curated campaign accompanies the product roll-out, featuring a woman in her stride on a scenic street stepping gracefully over a pool to denote the Lacoste woman’s ‘confidence, youthful exuberance and sophistication; she finds beauty in unexpected places, joy in life’s surprise, and lives every day with verve’, says the brand.