Le Labo assembles seven scents in first travel retail exclusive collection

By Charlotte Turner |

Estée Lauder-owned brand, Le Labo has launched its first travel retail exclusive collection of fine fragrances in a travel ready 30ml format. The seven scents comprise: Another 13, Baie 19, Bergamote 22, Lys 41, Rose 31, Santal 33, Thé Noir 29.

 

One of the standout scents which distinguishes itself from other Le Labo scents in the collection is Another 13. In 2010, Le Labo was commissioned by AnOther Magazine to work on an exclusive scent; a product brought to life by Sarah of Colette who initiated the creative collaboration with Jefferson Hack, editor in chief of the magazine.

 

The result was Another 13.  The name plays on the idea of superstition and fortune and the number 13 is also the exact number of ingredients used to create the scent.

 

Another 13 is based on Ambroxan, an iconic ingredient that AnOther’s editor in chief, Jefferson Hack, hand-picked in the Le Labo lab in New York. The other 12 ingredients in the musk scent include jasmine and moss.

 

A limited collection of 500 bottles was initially released in 2010 before the scent became exclusively available at Colette.

 

The seven scents comprise: Another 13, Baie 19, Bergamote 22, Lys 41, Rose 31, Santal 33, Thé Noir 29.

The seven scents comprise: Another 13, Baie 19, Bergamote 22, Lys 41, Rose 31, Santal 33, Thé Noir 29.

 

After 20 years as an iconic destination, Colette closed its doors in December 2017. To honour the partnership with Colette over the years, Le Labo decided to continue carrying Another 13, adding it to the Classic Collection. It is the only fragrance in the classic collection that does not have the main ingredient in its name.

 

Baie 19 combines juniper berry (baie is berry in French) and patchouli, to create a scent which conjures up the olfactive phenomena of ‘petrichor’ (rain drenched landscape following a long dry spell) while Bergamote 22 blends orange blossom, grapefruit, amber and musk with a touch of vetiver.

 

Lys 41 is described as an ‘overwhelming white floral’ created by blending jasmine, tuberose absolute and lily, as well as vanilla Madagascar and musk.

 

Rose 31 aimed to transform the famous Grasse rose, into an ‘assertively virile fragrance’ that can be worn by men and women. The Centifolia rose, cumin, olibanum, cedar and a touch of amber ‘give this perfume a disconcerting sense of mystery’, said Le Labo.

 

Santal 33 is was inspired by the ‘great American myth’, and reminisces on the old Marlborough Cigarettes adverts, conjuring up an image of ‘a man and his horse in front of the fire on a great plain under tall, blue evening skies – a defining image of the spirit of the American West’. Cardamom, iris, violet and ambrox all play a role.

 

Finally, Thé Noir 29 is an ode to the noble leaf and the craft that surrounds it, blending bergamot, fig and bay leaves together with cedar wood, vetiver and musk.

 

“A special extraction of black tea leaves wraps up the composition by bringing to the formula a dry, leafy, hay, tobacco feeling in the dry down to transform this creation into a sensuous and addictive essence,” added Le Labo.

International

OUT NOW: June/July issue + Top 10 Airports

The TRBusiness June/July 2024 edition, featuring the Top 10 Airports report, is now available...

The Americas

Avolta expands US presence with 15-year contracts at John Wayne Airport

Avolta is set to grow its presence at John Wayne Airport in Orange County, California, through a...

International

TR Consumer Forum 2024 photo gallery now live

The TR Consumer Forum 2024 was packed with memorable moments, from the very first networking...

image description

In the Magazine

TRBusiness Magazine is free to access. Read the latest issue now.

E-mail this link to a friend