Maui Jim brings thinnest and lightest MauiPure LT lenses to market

By Luke Barras-hill |

Maui-Jim-Lenses-LT-Pure

MauiPure LT Hikina (top) and Hema (below).

Premium polarised sunglass manufacturer Maui Jim has announced the launch of its MauiPure LT lenses.

Showcasing this month in two minimalist frames, Hema and Hikina, the MauiPure LT sunglasses weigh 10 grams each in total (frames and lenses).

The light-as-a-feather lenses are impact and scratch resistant while delivering Maui Jim’s patented PolarizedPlus2 technology.

The Hema (style #443) and Hikina (style #445) unisex rimless styles are presented in seven Maui Jim lens colours, including Maui Sunrise, Maui Green and Blue Hawaii mirror treatments.

They have been engineered with performance and comfort in mind, with minimised temple tip pads and nose pads designed with advanced airflow technology for a better grip.

“The new MauiPure LT sunglasses are targeted at active people who demand high performance accessories with a sophisticated look, while delivering top-tier value,” said the brand.

Hikina-Maui-Crop

MauiPure LT Hikina.

International

TR Sustainability Week: Influential speakers revealed

TRBusiness is delighted to announce details of the speakers appearing at the third edition of...

Travel Retail Sustainability Week

TR Sustainability Week: New platform for innovator & circular-economy brands

VIDEO INTERVIEW: Dutch sales agency Brands of Style has officially launched its Travel Retail...

Sustainability

The Sustainability Pitch Session 2: Ferrero

Our second Sustainability Pitch comes courtesy of Ferrero – a family-owned business that is...

image description

In the Magazine

TRBusiness Magazine is free to access. Read the latest issue now.

E-mail this link to a friend