Leading shisha supplier, Mazaya will promote two new launches, Two Apples Masri and the Caviar Line, at the TFWA World Exhibition taking place in Cannes this week, as it reveals that it has succeeded in surpassing 2019 benchmarks.

 

“Two apples Masri which is an additional variant to our bestselling flavour; Two Apples flavour, is developed to accommodate a growing consumer base with a preference for bolder taste,” said the brand.

 

“Coming to the Caviar line, it is our new luxurious flavour enhancer that creates an even more optimal shisha experience.

 

“It is made of concentrated flavour essence in the shape of drops and comes in different flavours (Fruity Fusion, Icy Frost, Luscious Lemon, Mint Mania, Rich Liquorice and Sleek Vanilla).

 

“Smokers can add these drops to the existing shisha tobacco flavour that they are smoking to enrich it or even create their own mix.”

 

The brand highlights that it has successfully moved beyond its recovery phase and is now focused on ‘growth, expansion and innovation’.

We at Mazaya pride ourselves on using only the best-in-class ingredients in order to guarantee our customers an enjoyable and long-lasting shisha smoking experience.

 

Our single-origin French tobacco leaves are cleaned and cut in accordance with strict quality standards and are then blended with pure honey, high-quality glycerine, and food-grade flavours in a fully-automated process.

 

As previously reported, Mazaya’s portfolio comprises over 150 flavours and its products are currently listed in 50 countries worldwide and stocked in 25 duty free shops.