Orange Spritz Aperitivo RTS is rolling our from April 2026.

Mionetto is expanding into the ready-to-serve category with the launch of its Orange Spritz Aperitivo RTS, tapping into the continued global growth of the aperitivo trend.

Rolling out internationally from April 2026, the new product combines Mionetto’s sparkling wine expertise with orange and botanical notes, offering a convenient, pre-mixed spritz designed for on-the-go consumption and easy serving.

Positioned around simplicity and lifestyle appeal, the “pop, pour and cheers” concept reflects rising demand for premium ready-to-drink options that deliver both quality and convenience – particularly relevant in travel retail and impulse-driven environments.

The range includes both alcoholic (5.9% ABV) and alcohol-free variants, broadening its appeal to a wider audience, and is available in two formats: a standard 0.75L bottle and a smaller 0.2L on-the-go size.

Made with 100% natural flavours, the Orange Spritz Aperitivo blends Prosecco with vibrant citrus and botanicals, while the packaging reflects Mionetto’s signature “Orange Soul” identity, designed to stand out on shelf and reinforce its Italian heritage.

The launch will begin in key European markets including Germany, Poland, Austria, the Baltic countries and the Czech Republic, supported by marketing and trade activations.

With the aperitivo category continuing to gain momentum globally, the introduction of a ready-to-serve format marks a strategic move by Mionetto to capture new consumption occasions and strengthen its presence in fast-growing convenience-led segments.

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