Mixologist’s Garden, which supplies 100% natural fruit drink garnishes, has launched a new website.
The new design is aimed at communicating the brand’s expanding customer base while showcasing the latest pack designs.
It features separate tabs for the trade, retailers and brands to communicate the product’s added value.
Garry Stasiulevicuis, Commercial Director for Travel Retail, said: “As the business has developed and expanded into new channels, we have redesigned the site to be a clear B2B platform for trade, retailers and brand clients to explore the range and to see how our brand could benefit their business.”
The ready-to-serve, freeze-dried garnishes (below) are being pitched across travel retail channels including airlines, ferries and cruises to enhance drinking occasions.
They remove the need to prepare fresh fruit and cut wastage, with locally picked fruit certified by the Global Food Safety Initiative.
Mixologist’s Garden is currently available in more than 2,000 bar locations and being used for sampling by brands. The product is due to launch in multiple retail locations in early 2023.
The new-look website can be accessed by clicking here.