Laboratoire Nuxe will launch what it is calling a ‘seminal’ new range of skincare products at this year’s TFWA World Exhibition.

Crème Prodigieuse Boost is billed as a new multi-correction skincare line aimed at combatting the first signs of ageing.

The new collection is available from September 2018 and includes the Energising Priming Concentrate 100ml pump-bottle; Multi-Correction Eye Gel Balm 15ml pump-tube; Multi-Correction Gel Cream 40ml pump-tube; Multi-Correction Silky Cream; and Night Recovery Oil Balm 50ml jar.

PLANT POWER

Targeted at the ‘busy urban lifestyles’ of women aged 25-39, the formula itself is sourced from natural plant extracts containing Jasmine flower, Calendula flower and a cellular sugar to help correct, boost and regenerate the skin and protect it from the effects of fatigue, stress and pollution.

“Crème Prodigieuse Boost is one of our most important new product developments and we believe it will become yet another iconic concept from Nuxe,” commented Marion Bruimaud, Global Travel Retail Director.

“It is the ideal product to bring to the travel retail channel as it perfectly meets the demands of travel retailer customers for new and innovative products that match the needs of their lifestyles.”

Founded by Aliza Jabès, Nuxe’s philosophy is grounded in pioneering developments in the pharma-cosmetics industry through the power of nature and science.

It boasts 45 product patents in France and has a strict approach to quality control, with each product formulated and produced from its research and development laboratory in Paris.

The French company entered travel retail in 2013 and has doubled its sales in the past three years.

Products are available at 240 points of sale in 38 countries and listed onboard 61 airlines including Air France, Virgin Atlantic, Transavia, easyJet and Ryanair.

It also has a presence at 190 airports, 21 ferry shops and port areas, 17 border stores, 11 diplomatic locations and one downtown outlet.

Laboratoire Nuxe can be found exhibiting at J36, Green Village.