Trbusiness. The travel retail Trbusiness. The magazine for global retail and duty free professionals.Rausch herbal cosmetics enters TR with Dufry at Zurich
By Luke Barras-hill |
The Rausch Swiss herbal hair and body care line is now available at Dufry’s New Generation store at Zurich Airport.
Rausch’s range includes specialist hair and body care products, available as collection sets, travel retail assortments and body care gift boxes.
A wide number of travel retail exclusives and free miniature products available as a gift with purchase (GWP) are being offered by the brand.
Of the 50 Rausch products available at Dufry, all are silicon and paraben-free and deliver effective beautifying benefits for every skin and hair type, Rausch said in a statement.
Founded in 1890 by German master hair stylist Josef Wilhelm Rausch, the brand contains 87 herbal and plant extracts.
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