Pecheux has also worked for L’Oréal’s major competitors, Shiseido and Estée Lauder in the past and in 2012 TRBusiness interviewed the man in Paris for the launch of his Pure Colour makeup and nail lacquer collections for ELC.
In the studio Pecheux will work with YSL Beauté ambassadors Staz Lindes, Anja Rubik, Crista Cober and Edie Campbell, Tom to create new looks for YSL Beaute’s advertising campaigns.
In the laboratory he will collaborate with YSL Beauté’s key colour cosmetics creators, to develop new products, and as a YSL Beauté’s ambassador, he will ‘inspire YSL Beauté customers with his vision and expertise’.
“Informing the world about the latest YSL Beauté makeup innovations his how-tos and unique colour statements will also be communicated via social media and international press,” says YSL.
“I am delighted to welcome Tom Pecheux as the new Global Beauty Director. We are proud to collaborate with such a talent and creative mind.” Stephan Bezy, International General Manager YSL Beauté