TRBusiness talks to Sandra Akkaoui, Sales Manager Global Duty Free at WorldConnect AG about the SKROSS brand and their aims within the travel retail industry.

 

We learn how the implementation of new point-of-sale dispensers has helped to increase sales, and how keeping up with the demand for the large number of items in the travel adapter range is their greatest challenge.

 

Swiss based travel adapter company, Skross, exhibited for the first time at the Tax Free World Association Asia Pacific Conference and Exhibition in May, Booth C4.

 

The company offers multifunctional adapters and USB chargers for worldwide use in more than 150 countries. Christian Ernst, CEO of parent company, WorldConnect AG, outlines the corporate philosophy: “From the very beginning, safety was our top priority. In the market, this clearly sets us apart from cheap Asian products.”