Fragrance house Coty Prestige is launching the latest male scent from Calvin Klein, which will be available globally from September.
The new face of the male fragrance is Alexander Skarsgård, star of HBO series True Blood, who interacts with Calvin Klein model, Lara Stone, in the dramatic advertising campaign, which was filmed in Hollywood.
The brand describes the scent a “an addictive belnd of crisp spice, warm cognac and sensual woods. A contrast of freshness and warmth makes the men’s fragrance a new, distinctive expression of unapologetic masculinity.”
“The global launch of Encounter Calvin Klein introduces a new interpretation of the contemporary, confident man,” said Catherine Walsh, Senior Vice President, American Fragrances, Coty Prestige.
“Alexander Skarsgård perfectly reflects the Encounter Calvin Klein attitude – modern, stylish and unapologetically masculine.”
Tom Murry, President & CEO, Calvin Klein, Inc., said, “Encounter Calvin Klein is a strong and pivotal addition to our men’s fragrance offerings. Represented by Alexander Skarsgård, the new fragrance brand builds on our legacy of iconic products and groundbreaking advertising.”
Top notes include mandarin, cardamom and rum blended with mid notes of pepper, Egyptian jasmine, patchouli cognac, agarwood, atlas cedarwood and ‘sexy musk’.
The bottle is classically masculine, crafted from blue heavy-weighted glass with a shatter design and a gunmetal detail under the cap.
True to form, the Calvin Klein range comprises numerous ancillary products such as; an eau de toilette spray in 30, 50 and 100ml sizes, an aftershave spray, an aftershave lotion, a hair and body wash, a deodorant and an all over body spray.