[Video] Travel Retail Awards: Finalists soon to be unveiled
By Luke Barras-hill |
Finalists for the inaugural Travel Retail Awards in May will be announced next week.
Stay close to TRBusiness.com to see whether you’re in with a chance to scoop a prestigious accolade come awards night, which takes place on Monday 7 May.
In the meantime, click below for a sneak preview where we ask consumers if they’d be more likely to shop at an airport that has received a Travel Retail Award.
Last month, the Travel Retail Awards wrapped up phase one of the judging process during which it got up close and personal with a tranche of consumer bloggers and vloggers (video bloggers) who assessed 17 categories (13 product and four airport).
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Partner m1nd-set is presently conducting detailed analysis among a large quota of international travellers, which makes up phase two of the judging.
Determinations from this part will account for 70% of the overall score (with the bloggers and vloggers portion of the judging making up 30%).
The winners will be revealed at the Travel Retail Awards, which takes place on Monday 7 May at Singapore’s Conrad Hotel during the TFWA Asia Pacific Exhibition & Conference.
Finalists and winners will receive ‘Voted by Shoppers’ logos to promote their respective successes.
Travellers will then be able to identify the achievements at airports and on travel retail products all over the world.
Guests will enjoy an action-packed evening with food, drinks, entertainment and plenty of networking.
Crucially, they will also witness real-life feedback on the products and airports that many are familiar with in the industry, the idea being that they leave the event attendees leave with a fuller picture of the brands and airports that are rated highly by travelling consumers.
Entrants can also receive concrete feedback and evaluation on their respective submissions, which will be issued by m1nd-set following the awards.
To find out more about the methodology behind the awards, click here.
For information on the award categories, visit www.travelretailawards.com
Click here to book your tickets now and avoid missing out on what is set to be a seminal event for the industry.
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