The Famous Grouse is Scotland’s best-selling whisky and one of the top-selling Scotch whisky brands worldwide, while Naked Malt has garnered a loyal following among whisky enthusiasts.

William Grant & Sons has officially welcomed The Famous Grouse and Naked Malt brands into its portfolio, following the successful completion of the acquisition from The 1887 Company.

William Grant & Sons (WG&S) hailed the acquisition(s) as a historic moment which demonstrates the Company’s commitment to the global Scotch whisky category and confidence in the future of the wider spirits industry.

The Famous Grouse and Naked Malt will be joining WG&S’ portfolio alongside spirits brands Glenfiddich, The Balvenie, Hendrick’s Gin and Monkey Shoulder.

Søren Hagh, Chief Executive Officer of WG&S, said: “I am delighted to complete this acquisition and welcome The Famous Grouse into our portfolio.

It is a remarkable Scottish brand with rich history and a strong market position in a number of countries. Over the coming years, we will build on this strong foundation and work to evolve the brand into a true global icon.

WG&S noted a dedicated team is in place to ensure a smooth transition from The 1887 Company, and continuity for customers and consumers alike.

High added: “We also see a lot of potential in Naked Malt, which will be a great addition to our portfolio.

Together, these brands perfectly complement our vision for growth, and we look forward to investing in their future and sharing their stories with whisky lovers around the world.”

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